By Christian DiStasio
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August 31, 2023
Most Important Factors When Selling Your House Enhance your home’s selling potential by pricing it right and presenting it in the best possible light. The Christian Di Stasio Group shares your home-selling goals and will equip you with the knowledge and tools to price and prepare your home. The Seller’s Guide to Real Estate is our ebook that explores the key methods to selling and the ways to ensure your home doesn’t sit on the market. While home sales hit new highs in Northern New Jersey for myriad reasons, including low inventory, high demand, and sporadic dips in mortgage rates, there are two universal truths about real estate when it comes to selling: PRICE An educated home buyer understands when they see a good deal as well as an unrealistic seller who has a pie in the sky price. As a strategy, we want to price a listing to sell and to elicit attention. Pricing your home to sell is an intricate calculation that aims to hit the sweet spot: not so high that you reduce buyer interest and the listing becomes stale, and not so low that you undersell its value or indicate that there’s a structural problem or other deal-breaker. It is important to build in flexibility to the list price. If you receive an offer that’s below list price, consider making a counteroffer or other small concessions. Conversely, if a property is priced right or slightly underpriced, you can potentially receive multiple offers. The Christian Di Stasio Group aims to hit a target and price your home right at market value. Pricing your house fairly based on market conditions increases the chance you’ll see a bidding war, and when that happens, you’ll likely get an even higher final sale price. Above all, when homes are priced right, they tend to sell quickly. PRESENTATION First impressions matter, especially in real estate. The outside should reflect how lovely your home is on the inside. Keep the outside of your home as inviting as the inside. The front door, mailbox, lawn, and driveway should be picture-perfect and evoke a sense of cleanliness, organization, symmetry, and serendipity. You want to leave an indelible mark on prospective buyers, and proper curb appeal sets the tone from that point forward, sending a strong message about your home’s value. If your home’s exterior is in need of TLC, consider repainting, replacing old hardware, sprucing up shrubbery and flowers, adding landscape lighting to accent walkways, tile your doorstep, repair cracks or stains on your driveway, and put away bikes and toys. The exterior should be in pristine condition and clear of clutter. Creating inviting outdoor living spaces makes it doubly inviting for potential buyers to step inside. The interior of your home should be spotless, and that might mean hiring a professional cleaner to do a deep cleaning. Emphasize storage and remove unnecessary furniture; a clean, decluttered house will give buyers the confidence that it has been well-maintained. Declutter and de-personalize to make your home seem larger and more appealing to buyers. Remove personalized items such as family photos or a child’s artwork. You want potential buyers to envision it as their home. Fix minor repairs, eliminate pet or smoke odors, and increase the sense of space inside your home with the careful placement of mirrors, light fixtures, and make sure windows are sparkling clean inside and out. Getting your home spotless and organized is a precursor to capturing appealing listing photos as well as having successful showings and open houses. The goal is to create beautiful, aspirational, and thoughtful spaces in which people can imagine themselves living and existing. The Christian Di Stasio Group would be happy to walk you through any of the ideas contained in this article. We are proud to provide exceptional real estate brokerage services as Bergen County, NJ, Franklin Lakes, NJ, Paramus, NJ, and Westwood, NJ Realtors. Whether you are selling, buying, or investing, we are your go-to team for impeccable, full- service resources, representation, and tools. We can help you price your home right and transform interiors and exteriors, create functionality, and cultivate a magazine-worthy look so that your home doesn’t sit on the market. Our team is dedicated to providing professional and comprehensive real estate services to our valued clientele.
